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Takahito Iguchi, CEO of Tonchidot, developer of AR (augmented reality) application "World Camera," announced on Dec. 9 plans for a new product, called "DOMO", to enable communication linking people, things and businesses in the same place, on the same timeline.

Mr. Iguchi said, "It has been one year since Tonchidot began offering World Camera service. We thought it was time to move past camera view to the next generation of AR, or to remake AR," declaring that DOMO would be an unprecedented and important concept. "In the real world, it is a waste when people who are in the same time and place cannot get connected. That's what made us think of DOMO, as a front end people can use to share experiences and things in communication in a real-world space," Mr. Iguchi explained.
"For example, it allows people with the same interests at a gathering such as a high-tech exhibition to see clearly, 'Ah, so there are people like this here. I want to connect with them,' or, 'So these are the topics that people are talking about in the hall,' and with DOMO these chances for communication will grow dramatically. In this way, DOMO is a social network for the real world." (Mr. Iguchi)

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Mr. Iguchi himself demonstrated a prototype at a special workshop at the Infinity Venture Summit (at Shiran Hall, Kyoto University Medical School), where the announcement took place. Amongst a massive crowd of mostly students he exchanged profiles with those nearby and showed which topics were growing popular in the area. The demonstration drew considerable interest. The service made unseen things visible, creating a "transparent world."

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井口氏を取り囲む参加者たち(撮影:@okappan)

According to Mr. Iguchi, an API using the DOMO AR protocol is being planned, and the release date is currently being set.



Take the plunge! connect now!

Related link:Tonchdot(http://www.tonchidot.com/)
Orijinal article:スケスケ社会を実現する頓智ドット「DOMO」構想が明らかに (#ivs) 【増田(@maskin)真樹】

Addendum: Here's what I thought
If DOMO is realized and released, it will mean the creation of a "transparent society" where what this or that person is thinking about another will be visible (As Mr. Iguchi put it: That's why we would want to call it "Transparent Society" (as its formal name)). There would be concerns about privacy leaks, but I was impressed when Mr. Iguchi asked, "Don't you think it would be great to have something like this?" and most of the people in the hall raised their hands. He is a wonderful speaker and gave a passionate speech, but the enthusiastic response from the Kyoto University students also made it a good event. He may be really trying to change the world in a major way.